You don’t know what’s wrong with your website.
We’ll tell you — one report, one payment, no retainer.
Every page of your site scanned — no page cap. Within an hour you get one PDF report: what’s actually wrong, what to fix first, and exactly how to fix it. In plain English for you, with developer instructions attached. One payment. No retainer. No follow-up sales pitch.
1 Toptal / eConsultancy · 2 Google & SOASTA Research, 2017 · 3 Edgescan Vulnerability Statistics Report, 2023 · 4 Forrester Research
Read a sample report before you order
Most websites look functional at first sight — but a lot of the ability of the site to be found and convert customers is hidden. We’ve published a complete, adapted Wise Ranker audit — every grade, every finding — so you can see exactly what you will be getting.
View Sample Report →How the website audit works
Choose Standard (£29.99) or Premium (£49.99). Stripe checkout takes under a minute — no account needed.
Our engine crawls your entire site and applies seven specialist AI analysts across SEO, UX, security, legal compliance, and conversion. A Senior Strategist then weighs the findings and prioritises what matters most for your site.
Standard reports usually arrive within an hour. Premium (enriched with your own data files) within 24 hours. Ready to hand to your developer or work through yourself.
Who’s behind the analysis
Seven specialist AI analysts cover every dimension of your site. Each produces a graded assessment before a Senior Strategist weighs their findings against each other to produce a single prioritised action list.
Crawlability, site speed, Core Web Vitals, structured data, internal linking, and on-page issues across the full site.
Search intent alignment, keyword gaps, AI search visibility, and whether paid and organic strategies are working together.
Reviews actual desktop and mobile screenshots — assessing messaging, CTA visibility, visual hierarchy, trust signals, and layout exactly as a visitor sees them. Also runs a live WCAG accessibility scan (axe-core) and receives the violation list alongside the screenshots.
Security configuration, certificate status, cookie compliance, and exposed files — every finding framed as a business risk.
Reviews privacy policy, T&Cs, and cookie policy against UK GDPR, PECR, and US law (CCPA, COPPA, and FTC requirements) — automatically detecting which jurisdiction applies. Also checks WCAG 2.1 accessibility compliance under the Equality Act 2010 and ADA, flagging missing clauses and compliance gaps that expose the business.
Only runs when Google Ads or Microsoft Ads data is provided. Audits campaign structure, keyword Quality Scores, wasted spend, match type discipline, ad strength, asset gaps, and Performance Max health — grading the account A–F. Reports nothing if no paid search data is supplied.
Once the six specialists complete their analysis, the Senior Strategist opens a structured debate — challenging assumptions, surfacing tensions between recommendations, and pressing each specialist to justify their priorities. This conversation weights findings against each other and ensures the final action list reflects the biggest opportunities for your specific site, rather than a generic checklist. Find out more about who built Wise Ranker.
Stop guessing what’s wrong. Find out in under an hour.
See Pricing — from £29.99What’s in your website audit report
A PDF report written for two audiences at once — plain English for the business owner, precise technical instructions for the developer. Every finding includes its business impact, what needs to change, and exactly how to do it. See a sample audit report, or try a free automated snapshot first to see the kind of issues we surface.
Most website tools show you data. Wise Ranker tells you what to do about it and why it matters.
- What the site is doing well
- Plain English findings summary
- Full prioritised action list
- Headline & CTA copy suggestions
- Rewritten headline & positioning copy
- Trust marker recommendations
- Full specialist technical reports
- Developer instructions for every action
Try it before you pay a penny — see what we surface on your homepage in 5 minutes.
Enter your URL and we’ll run a free automated snapshot — Technical SEO, performance, security, and more — straight to your inbox. A good way to see the kind of issues a full Wise Ranker report surfaces before you decide.
Traffic just crashed after a Google update? Try the Post-Update Diagnosis →
Trusted by business owners across the UK and US
“Found issues I didn’t even know were hurting us. Worth every penny.”
“Clear fixes, no jargon. Made changes the same day and saw improvements.”
“Better than audits I’ve paid hundreds for. Under £30 is a steal.”
Why this isn’t just another free SEO tool
Multiple data sources reviewed together — including live Google search results page (SERP) position checks, security probes, and performance audits — not just one page, and not in isolation. Connections appear that single-tool analysis misses.
Actual screenshots analysed, not just HTML — surfaces UX and conversion problems no crawler detects.
Free tools skip security entirely — Wise Ranker probes for certificate issues and vulnerabilities as part of every audit.
GDPR obligations, cookie compliance, and WCAG 2.1 accessibility are reviewed as standard — areas free tools ignore entirely.
Readable by the business owner, actionable by the developer — no translation required.
We don’t sell SEO consulting, retainers, or follow-up services. The report is the whole product — so we’ve got no reason to overstate problems or push you toward work we happen to sell. Take the findings to your developer, another agency, or fix them yourself.
Built for the people behind the website
Small & Medium Business Owners
Find out why your site isn’t bringing in enquiries, and hand a clear action list straight to your developer. No technical background needed to read it.
In-House Marketing Teams
An independent second opinion on site performance, written in a format the wider business can read and act on — not just the marketing team.
Agencies & Consultants
Start every engagement with a 100+ point independent audit — ready in about an hour, not days. A credible, client-facing report that scopes the work, earns the brief, and removes the manual hours from discovery. Order individual reports at the standard rate, or email us for agency volume pricing →
Enrich Your Report with Your Own Data
The standard report draws on publicly available data. If you have access to the platforms below, sharing a simple CSV export adds real traffic, search, and advertising data to the analysis — producing findings tailored to how your audience actually behaves, not just how the site looks from the outside.
Traffic by channel and top pages — shows where visitors actually come from and which pages they land on most.
Real search queries, impressions, click-through rates, and ranking positions for every page on the site.
Search terms, keyword Quality Scores, campaign structure, ad strength, and asset gaps — unlocks a full paid search audit graded A–F.
Search terms triggering your ads, keyword performance, and where your ads are actually being shown.
AI Search Queries showing which questions Bing Copilot is answering by citing your site.
Website audit — common questions
Everything you need to know before you order.
What are my options — and what do I get?
Free automated check — run a quick scan of any website at wiseranker.co.uk/free-report. No payment, no account. Covers the basics and gives you a snapshot of where things stand.
Standard Report — £29.99 — a full 100+ point audit delivered to your inbox, usually within an hour. Covers technical SEO, performance, usability, security, legal compliance, and conversion. You get a prioritised action list in plain English, a site health scorecard, and a strategic summary — each finding includes its business impact and developer-ready instructions.
Premium Report — £49.99 — everything in Standard, plus your own data. You upload your Google Search Console, GA4, Google Ads, and Microsoft Ads exports after payment and we weave them into the analysis for a deeper, more personalised report. Delivered within 24 hours.
How is this different from free SEO tools?
Free tools give you raw data — crawl errors, keyword positions, PageSpeed scores. Wise Ranker turns that data into a prioritised action plan. It pulls from Google Search Console, Google Analytics, Microsoft Ads, Bing Webmaster Tools, live Google SERP position checks, site crawlers, and security scanners, then applies specialist AI analysts to explain what the findings mean for your specific business and what to do about them. You get one document you can act on, not a dashboard to interpret.
Will you try to sell me SEO services after the report?
No. Wise Ranker doesn’t offer SEO consulting, retainer packages, or any follow-up services. We have no commercial interest in the problems we find. The report is the product — what you do with it is entirely up to you. Take it to your own developer, your agency, or act on it yourself.
What if the report isn’t useful to me?
If you receive your report and genuinely don’t find it useful, email us at hello@wiseranker.co.uk within 7 days and we’ll issue a full refund. No questions asked.
Got your answer? Get your report now.
See Pricing — from £29.99Choose Your Report
Both reports cover the same 100+ point audit. Premium adds your own traffic and search data for a deeper, more personalised analysis.
- Fully automated — no waiting
- Delivered to your inbox, usually within an hour
- 7 specialist AI analysts
- Technical SEO, content, UX, security & legal
- PDF format, ready to share with your developer
- No subscription
- Everything in Standard
- Deeper, expert-reviewed analysis
- Enriched with your own data — GSC, GA4, Google Ads, Microsoft Ads & more
- Data files collected securely after payment
- Delivered within 24 hours
Standard reports are automated and usually arrive within an hour. Premium reports are reviewed manually and delivered within 24 hours.
Questions? hello@wiseranker.co.uk
Not-for-profit, CIC or community group? Apply for a free audit →